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What we measured, and what it cost to find out
Directory submission is full of numbers nobody checks. These are the ones we checked, with the method next to them so you can disagree with it.
A customer's runRent the keyword your site can't rank for yetOne customer wrote their listing copy as the phrases their buyers type, then had their agent submit it to the directories that already rank for them. Eleven clients in the first month.The other side of the formHow directories make money, read off their submit formsEvery directory has to pay for itself, and the submit form is where it asks. What 842 of them charge, what your badge is worth to them, and what that means when you submit.The measurementDR 0 to 42 in 33 days: 106 followed directory linksA domain registered on 7 August measured DR 42 on 9 September. Every link behind that number is on record: which directories, what each one asked for, and which 41 listings added nothing.The auditA $249 directory submission run, audited 99 days laterOne done-for-you submission run, bought for a product of ours and checked by hand three months after delivery. Nine of the 229 rows produced a followed link.